Renata Gadelha

About Me

Hi there!

I’m a Frontend Developer & Designer based in São Paulo, Brazil.

I’m passionate about exploring new technologies, crafting creative solutions, and continuously learning. Outside of work, you’ll often find me enjoying comics, sci-fi, video games, books, and coffee—always in the company of my beloved cats and, of course, my husband.

I believe in blending creativity with technical skill to build meaningful and engaging digital experiences.

I began my career as a designer in the fashion industry after earning my Fashion Design degree. During this time, I gained diverse experience as a retoucher, layout designer, and creator of print ads for magazines, vehicle wraps, and billboards. I also worked as an illustrator, fabric printer, and filigree designer—conceptualizing and crafting intricate designs for laser-cutting machines.

However, I discovered my true passion lay in the digital world. This realization inspired me to dive deeper into the field and return to my studies, paving the way for a rewarding career in digital design and development.

I began exploring Computer Science as a special student, taking six subjects as part of a program designed for graduates to deepen their knowledge without formal admission. Inspired by what I learned, I pursued a master’s degree in mobile development. While I completed all the coursework, I had to relocate to another city before submitting my final project, so I did not receive the completion certificate.

In São Paulo, my new home, I embarked on a fresh academic journey by enrolling in a degree program in Software Development.

Later, my passion for understanding people and creating better digital experiences led me to pursue another master’s degree—this time in User Experience and Leadership, a field that resonates deeply with me.

This site is a collection of my professional and life experiences, crafted during the rare moments of free time I manage to find.

My Skills

Frontend Development

  • Programming Languages: HTML/HAML, CSS/SASS, JavaScript Vanilla, React…
  • Email Development: HTML Email, Veeva, Salesforce.
  • CMS: WordPress, Elementor
  • Basic Back-End Knowledge:  Node.js, MySQL, ASP.net, C++, Pascal, Drupal, Ruby on Rails, Pyhton, Razor…
  • Version Control: Git, SVN
  • Responsive Design
  • Web Performance Optimization
  • Browser Developer Tools
  • SEO

Graphic Design

  • Design Tools: Adobe Photoshop, Illustrator, InDesign
  • Motion Graphics: Adobe After Effects, Adobe Animate, Google Web Developer
  • Presentations: TabMedia, Veeva
  • Digital Illustration
  • Layout Design
  • Ads Development
  • Retouch

UI/UX Design

  • Prototyping Tools: Figma, Adobe XD, InVision
  • Wireframing and Mockups
  • Usability Testing and Iteration

Fashion Design

  • Pattern Design
  • Fabric Silk Screen Design
  • Laser Cutting and Filigree Design
  • Technical Drawing
  • Fashion Illustration
  • Tailoring

Tools

  • Adobe Creative Suit: Photoshop, Illustrator, XD, After Effects.
  • Management Tools: Jira, Trello, Workfront, Basecamp, Moday, Runrun.it, Zendesk
  • Corel Draw
  • Google Analytics
  • Google Web Designer
  • Microsoft Office

Core

  • Analytical skills
  • Problem-solving
  • Creativity
  • Comunicative
  • Organizational Skills
  • IT Strategy
  • Management

Education

MBa in User Experience and Leadership | Faculdade de Tecnologia de Curitiba - FATECPR

Arts and DIY

Jan 2022 - Sept 2023

MBA in UX Design & User Research organized by UX Unicórnio in partnership with the Toronto School of Management.

BSc in System Analysis and Development | IFSP - Instituto Federal de Educação, Ciência e Tecnologia de São Paulo

Development and Technology

Jan 2016 - Dec 2019 (2,440 hours)

Technologist Degree (3-year program) in System Analysis and Development.
To graduate from this program students must obtain a total of 2,440 hours of supervised activities.

MSc in Mobile Development | UNI7 - Centro Universitário 7 de Setembro​

Development and Technology

Jan 2012 - Jun 2015​ (400 hours)

Lato Sensu Graduate Degree – Mobile Programming.
To graduate from this program students must obtain a total of 420 hours of supervised activities. Completed 400 hours.

BSc in Computer Science | UFC - Universidade Federal do Ceará

Development and Technology

Jan 2010 - Jun 2011​

Special Students are officially registered and participate in coursework as a traditional graduate student would. Special Students may obtain an official registrar’s transcript of courses and grades received, but they are not candidates for any degree at the University.
Special Students at UFC are allowed to participate of only 5 coursework.

BA in Fashion Design - Honors | UFC - Universidade Federal do Ceará

Arts and DIY

Jan 2005 - Dec 2008

Degree completed with distinction: Magna cum Laude.
Class Monitor (Graphic Design classes) with presentation about the use of graphic softwares in the fashion design at the University’s Conference .
Class Monitor (Draping classes) with development of graphic material for the university.
♥ Emphasis in Graphic Design.

Courses Infinite List

Yes, I really enjoy to study.

Cutting and Sewing Course – Knitwear | Sigbol

Business/Managment

Mar 2024 - Mar 2025

Clothing production using knit fabric through a complete process of flat pattern making, fabric cutting, sewing, and finishing.

  • Garment pieces: skirts, blouses, dresses, coats, t-shirts, pants, and sweatshirts.
  • Machines used: coverstitch, overlock, and straight stitch.

Business Fundamentals and Management | Harvard Business School

Business/Managment

Jul 2023 - Sept 2023

Harvard Business School Publishing Corporation has developed the “Becas Santander Skills | Business for All – Harvard Business Publishing” which will facilitate and promote that adults develop their soft skills, in two areas: Business Fundamentals and Management of their selves, in order to increase their employability opportunities.

Technical MOOC Digital Transformation | Instituto Superior Técnico​ Lisboa

Business/Managment

Dec 2022 - Jan 2023​

By Miguel Mira da Silva.

Technical Digital Transformation MOOC offered by Técnico+ Advanced Training in Lisbon, Portugal.

  • Identify the key digital competencies to consider in an organization’s digital transformation.
  • Analyze the role of customer experience, digital operations management, and business model in driving an organization’s digital transformation.

Data Analytics Co-op | TSOM - Toronto School of Management​​

Business/Managment

May 2022 - Jul 2023​

By Mykhaylo ‘MikeQA’ Pavlov

In partnership with MBA in UX Design & User Research organized by UX Unicórnio. This program is part of the “Diploma in Data Analytics Co-op”.

We applied theories to real business situations using Tableau, handling data and transforming it into meaningful visualizations to support the decision-making process.

For the final project, we developed an interactive workspace that displayed population data across a U.S. map.

Me Poupe! Invest with Nathalia Arcuri | Enap - Escola Nacional de Administração Pública​

Finances

Mar 2023 (20 hours)

By Nathalia Arcuri

  • Motivation to Save Money
  • Financial Organization
  • Homeownership: Myths, Truths, and Investments
  • Exploring Effective Investment Options

Laser Cutting: Lamp Design with Inkscape and Electronics | ITS - Instituto de Tecnologia Social

Arts and DIY

May 2023 (12 hours)

The workshop aims to introduce the Inkscape software through a hands-on activity of creating a lamp. We used Inkscape to design the lamp and then converted the SVG file for laser cutting. The lamp was made from transparent acrylic, and the body was made from MDF, both designed in Inkscape and cut using the laser machine.

We also worked on the electrical/electronics part, choosing the LED color and varying the light intensity. In the end, I created a lamp with a tag that activates the song “Toss a Coin to Your Witcher” on the Spotify app.

Silicone Molding: Polyurethane Resin Objects | ITS - Instituto de Tecnologia Social

Arts and DIY

May 2023 (4 hours)​

This workshop aims to explore the replication of objects by creating silicone molds and reproducing them with polyurethane resin. Participants will learn cold casting techniques, mold engineering, injection methods, and material properties to develop and replicate their own pieces.

Woodworking Workshop: Introduction | ITS - Instituto de Tecnologia Social

Arts and DIY

May 2023 (4 hours)​

The workshop aims to introduce basic woodworking techniques through hands-on activities, covering fundamental concepts such as cutting, sanding for finishing, and fastening methods.

In addition to the listed content, the workshop includes topics such as measurement units and joinery techniques.

By the end of the workshop, participants will build a modular shelf.

Introduction to Hand Embroidery Techniques | ITS - Instituto de Tecnologia Social

Arts and DIY

May 2023 (4 hours)​

This workshop aims to explore embroidery techniques, creation, and the crafting of original projects, as well as their applications in the digital fabrication universe and project development, such as wearable electronics and more. The workshop will serve as a space for discussions and artistic interventions, while also encouraging manual practices as sources of income and cooperativism.

3D Modeling and Printing: Introduction with Blender | ITS - Instituto de Tecnologia Social

Arts and DIY

Apr 2023 (4 hours)​

Quick Blender modeling class! We started by modeling a chair to practice using basic shapes, curves, mirroring, textures, and lighting.

At the end of the class, we explored a pre-modeled file from the internet. I chose the Wolf School Medallion from The Witcher TV series and prepared it for 3D printing using SketchUp Make.

  • Part 1 – Introduction
  • Part 2 – Types of Materials, Filaments, and Their Applications in Parts
  • Part 3 – Anatomy of a 3D Printer: Navigation and Filament Replacement
  • Part 4 – Hands-On 3D Modeling Practice
  • Part 5 – 3D Printing: Using and Configuring Repetier Host

Enhancing IT Governance in the Public Sector | IBGP - Instituto Brasileiro de Gestão e Pesquisa

Business/Managment

May 2023 (3 hours)​

  • Best Practices for Improving IT Governance in the Public Sector
    Presented by Anderson Itaborahy.
    Clear Definition of Roles and Responsibilities, Strategic IT Planning, Risk Management, Monitoring and Evaluation, Transparency and Accountability
  • A New Approach to IT Management in the Public Sector
    Presented by Cristiano Heckert
    Digital Transformation, Open Innovation (Collaborating with citizens, businesses, and other entities to co-create technological solutions), Agile Methodologies, User-Centric Focus, Sustainability and Social Responsibility.

Career Decision | Na Prática

Soft Skills

Oct 2022 (6 hours)

In the five modules of the course, we reflect on self-awareness, exploring our work style, key influences, skills, and interests, and map out valuable connections that can support our professional journey.

Happy 20.23 | Me Poupe!

Finances

Feb 2023 (8 hours)

By Nathalia Arcuri

Two financial education courses:

  • I, Boss of Myself (for self-employed individuals)
  • My Salary, My Rules (for salaried workers)

Python Basics | Ada​ Tech

Development and Technology

Sep 2022 (3,6 hours)

In this course, we cover everything from initial installation to advanced concepts in data manipulation, including variables, conditional and loop structures, list methods, functions, and dictionaries. By the end of the course, you’ll be able to start developing programs in Python and exploring its vast possibilities.

English | Alura

Language

Aug 2022 (4 hours)

  • Would have / Could
  • Second conditional, falses cognates and phrasal verbs

Training Skills and Behavior | Alura

Soft Skills

Aug 2022 (13 hours)

  • Strengths Part 1: Discover Yours and Learn to Manage Them
  • Strengths Part 2: Skills and Competencies
  • Stress Part 1: Pursuing Quality of Life

Agile Management with Scrum | Udemy

Business/Managment

Jul 2020 (7 hours)

By Gustavo Faria.

This course covers essential Scrum techniques, enabling participants to effectively manage agile projects.

Extras Included:

  • Mini Leadership Course: Enhance your leadership skills to better manage teams and projects.
  • Mini Negotiation Course: Learn effective negotiation strategies for professional success.
  • Complete GTD (Getting Things Done) Course: Master the personal productivity technique to organize tasks and achieve goals efficiently.

Spanish | Senac

Language​

Feb 2020 - Oct 2020 (96 hours)

  • Basic I
  • Basic II

Google Analytics 360 Training Focused on Business | DP6

Business/Managment

Nov 2018 (8 hours)​

  • Overview of Google Analytics 360 features and benefits for businesses.
  • Setting up and configuring properties and views for accurate data tracking.
  • Analyzing user behavior and customer journeys across digital touchpoints.
  • Creating and customizing advanced reports to extract actionable insights.
  • Leveraging segments and filters to focus on specific audience groups.
  • Using goals and conversions to measure business success.
  • Integrating Google Analytics 360 with other Google tools like Ads and BigQuery.
  • Applying data-driven strategies to optimize marketing campaigns and website performance.

English | LSI - Language Studies International (Toronto)

Language

May 2017 (36 hours)

A

Electronics I: Introduction | ITS - Instituto de Tecnologia Social

Arts and DIY

Oct 2016 (4 hours)

An introduction to electricity theory and circuits, including learning to determine resistor values (using a multimeter and the color code chart) and assembling a flip-flop circuit.

Arduino | ITS - Instituto de Tecnologia Social

Development and Technology​

Aug 2016 (4 hours)​

In this beginner-level class, we learned how to program using C++ to control a robotic arm. The course covered fundamental Arduino programming concepts, circuit integration, and hands-on coding to achieve precise robotic arm movements.

Woodworking Workshop: Introduction | ITS - Instituto de Tecnologia Social

Arts and DIY

Aug 2016 (4 hours)

 

The workshop aims to introduce basic woodworking techniques through hands-on activities, covering fundamental concepts such as cutting, sanding for finishing, and fastening methods.

In addition to the listed content, the workshop includes topics such as measurement units and joinery techniques.

By the end of the workshop, participants will build a bench.

jQuery | Impacta​

Development and Technology​

Jan 2016 (32 hours)

  • Introduction to jQuery: setup, syntax, and integration with HTML and CSS.
  • DOM manipulation and traversal for dynamic content updates.
  • Event handling for creating responsive user interfaces.
  • AJAX implementation for asynchronous data fetching and updates.
  • Animations and effects to enhance user experience.
  • Best practices for performance optimization and cross-browser compatibility.
  • Integration with external APIs to build advanced functionalities.
  • Debugging techniques and tools to troubleshoot issues efficiently.

JavaScript | Impacta

Development and Technology​

Nov 2015 - Dez 2015 (40 hours)

 
  • Understanding Programming Logic Concepts
  • Data Validation
  • HTML Element Manipulation
  • Variable Declaration
  • Data Conversion
  • Creating and Using Objects

English Conversation Classes | Seven

Language​

Jun 2015

  • A

German | Linguistik

Language​

Jan 2015

  • Basic I

English Conversation Classes | CNA

Language​

Jun 2013 (40 hours)

These classes focus on enhancing conversational skills while preparing students for language proficiency certifications. The program combines interactive discussions, role-playing, and real-life scenarios to build fluency, improve pronunciation, and expand vocabulary.

Developing Systems with Object-Oriented PHP and Open-Source Databases | SecrelNet Business

Development and Technology​

Jul 2012 (48 hours)

This course focused on building systems using PHP with an object-oriented programming (OOP) approach, combined with open-source databases.

  • Introduction to object-oriented programming (OOP) concepts in PHP.
  • Creating and managing classes, objects, inheritance, encapsulation, and polymorphism.
  • Designing and implementing database schemas using open-source databases such as MySQL or PostgreSQL.
  • Integration of PHP with databases through SQL queries and PDO (PHP Data Objects).
  • Developing CRUD (Create, Read, Update, Delete) operations for dynamic web applications.
  • Implementing MVC (Model-View-Controller) architecture for scalable and maintainable systems.
  • Error handling and debugging techniques in PHP and database operations.

Development | Microsoft S2B - Students to Business

Development and Technology​

Jul 2011 (84 hours)

I participated in the Development track of the Microsoft Students to Business (S2B) program, hosted at Instituto Atlântico in Fortaleza, Ceará. The program consisted of 84 hours of training focused on foundational and advanced development skills.

  • Introduction to software development using Microsoft technologies.
  • Programming fundamentals, including C# and .NET framework.
  • Building and managing web applications using ASP.NET.
  • Database management and integration with SQL Server.
  • Software development lifecycle and best practices.
  • Hands-on projects to apply theoretical knowledge to practical scenarios.

Quick Course on Bra Pattern Making | ProModa

Arts and DIY​

Jul 2010 (10 hours)

An introduction to pattern making, where students learn to adapt measurements, modify designs of their choice, prepare patterns for cutting, and proceed with cutting and sewing. The sewing process is carried out using various machines, including domestic and semi-industrial models. This course aims to provide students with basic sewing skills to ensure a good fit in pattern making.

ProModa was the first pattern-making school in Brazil, founded in 1925, but after 90 years, it ceased its activities.

It was located at Rua Silva Pinto, 199 – 3rd Floor – Bom Retiro, São Paulo, SP.

English | IBEU-CE - Instituto Brasil-Estados Unidos no Ceará

Language​

Jun 2000 - Jun 2003 (540 hours)​

  • Basic I
  • Basic II
  • Intermediate I
  • Intermediate II
  • Intermediate II|
  • Intermediate IV
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